Rapport AI delivers powerful and privacy-compliant insights including:
- Audience behavior and engagement
- Content consumption patterns
- Behavior-based cohorts
- User and purchase journeys
Brands and Marketers can now deliver advanced activations including:
- Programmatic segment targeting (decoupled from media)
- Lookalike audience modeling
- Email list segmentation
- Acquisition source segmentation
- Cohort segmentation
- Contextual targeting